Captain Morgan Spiced rum is their flagship concoction and market leader blended sweet and spices in a rum drink for color and complexity. It is widely known in every bar across the world, particularly in the North American Market.
The gracious 2011 Wine Enthusiast review recommended Captain Morgan "Mixed with Coke (or other mixers) and lots of ice..."
The brand was founded in 1945 and is named for Captain Henry Morgan who was both famous pirate and eventually governor of Jamaica in colonial times. The brand is owned by Diageo; it was originally distilled by Seralles in Puerto Rico but was moved to St Croix after a somewhat acrimonious bidding war between the two nations (see the full write-up in Caribbean Business). The new Captain Morgan Distillery was opened in 2011.